Creative Director

McDonald Predelus holds a Masters in Mass Communication with a specialization in Art Direction from Florida International University and Miami Ad School. He also holds a Bachelor of Science degree in Advertising with a minor in Management from the University of West Florida. 

His career in creative advertising began in 2009 where he worked at Saatchi & Saatchi and studied under creatives such as Gerry Graff.  McDonald accepted a role as an Art Director at Tribal DDB New York creating and developing digital campaigns for NFL Fantasy Football, Reebok, H&R, and Audi USA.

McDonald went on to work at J. Walter Thompson. After a year at JWT, McDonald freelanced for agencies such as Grey, Ogilvy, McGarrybowen, Wieden + Kennedy, and Organic BBDO. During that time, he founded Ghostskate New York, a community-based skate brand/organization that provides New York skaters the means to grow their skateboarding skills through local skate events. Ghostskate also offered sponsorship opportunities for skaters aged 14-17 years old.

Soon after, he started full time at Momentum Worldwide, where he created award-winning experiential activations for American Express and Verizon.

The Chicago Journey

McDonald worked at Razorfish before the agency merged and then went on to work at Havas and later went on to work as an ACD working at We Are Unlimited on McDonald's.  McDonald Predelus is currently an Associate Creative Director at Fluent360 on the Jim Beam, Makers Mark, and U.S Army and AARP accounts.

Judging panel

Debbie Kaplan

Chief Strategy Officer
Stadiumred Group

Hunter Siegel

Director of Creative and Strategy
Condé Nast

McDonald Predelus

Creative Director

Colin O'Toole

Associate Director Marketing – Equity and Partnerships Cadbury UK&I

Katie Streten

Head of Experiential Strategy
Geometry MENA

John Trinanes

Opus Agency

Katherine Tooley

SVP, Experiential
Vice Media Group

Carina Filek

Global Chief Operations Officer
Elevate Staffing

Andrew Hook

Executive Creative Director
VCCP Singapore

Baris Gencel

Creative Director & Business Partner to Agencies and Clients

syahirah din kriukow

Project Director
The Sunshine Nation Group

Charlotte Birley

Co-Founder & Managing Director

Sharon Lewis

Strategy & Marketing Director

Kristy Castleton

Founder & Chief Memory Maker
Rebel & Soul

Jiri Bures

Executive Creative Director
Imagination Ltd

Emma Lax

strategy director
Cake, Havas


UK Director of Experiential & Live Events
Momentum Worldwide

Melissa Noakes

Head of Events and Divisional Sponsorship

Andy Sexton

Creative Director

Mimi Poskitt

Senior Producer
Secret Cinema

Alex Woodfield

Head of Event Operations
British Fashion Council